Privacy Policy

This Privacy Policy explains how krendavoli.top ("we", "us", "our") collects, uses, and protects your personal information when you visit our website or use our services. We are committed to protecting your privacy and ensuring transparency in our data practices.

Last updated: 15th January 2026

Data Controller Information

krendavoli.top Ltd is the data controller responsible for your personal data. Our company is registered in Malta with registration number C96251, VAT number MT96578246, and our registered office is located at Triq il-Karmnu 61, Valletta VLT 3845, Malta.

Data We Collect

We collect various types of personal data to provide and improve our beauty brand marketing analytics services. The data we collect includes information you provide directly to us and information we collect automatically when you use our website and services.

Information You Provide

• Contact details (name, email address, phone number, company name)
• Communication preferences and marketing consent
• Messages and enquiries sent through our contact forms
• Account information if you create an account for our services
• Business information related to your beauty brand and analytics needs

Information We Collect Automatically

• Website usage data (pages visited, time spent, click patterns)
• Device information (browser type, operating system, IP address)
• Location data (general geographic location based on IP address)
• Cookies and tracking technologies data (see our Cookie Policy)

How We Use Your Information

We use your personal data for legitimate business purposes related to providing beauty brand marketing analytics services. How we use your information depends on the services you use and your relationship with us.

Service Provision

• Providing analytics services and generating reports
• Responding to your enquiries and providing customer support
• Processing your requests for information about our services
• Managing your account and service subscriptions

Business Operations

• Improving our website functionality and user experience
• Developing new features and services for beauty brands
• Conducting market research and analytics
• Ensuring security and preventing fraud

Marketing and Communications

• Sending you information about our services (with your consent)
• Providing updates about new features and industry insights
• Inviting you to events or webinars related to beauty industry analytics

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, please refer to our comprehensive Cookie Policy.

Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

• Consent: When you have given clear consent for us to process your data for specific purposes
• Contract: When processing is necessary to perform our services or take steps before entering into a contract
• Legitimate Interests: When we have legitimate business interests that are not overridden by your privacy rights
• Legal Obligation: When we need to process data to comply with legal requirements

Data Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties. We may share your data in the following circumstances:

• With trusted service providers who help us operate our business (under strict confidentiality agreements)
• When required by law, legal process, or government authorities
• To protect our rights, property, or safety, or that of our users or others
• In connection with a business transfer, merger, or acquisition (with appropriate safeguards)

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected and to comply with our legal obligations. Our data retention periods vary depending on the type of data and the purpose for processing:

• Contact enquiries: Retained for up to 3 years after last contact
• Service data: Retained for the duration of our service relationship plus 7 years for business records
• Marketing data: Retained until you withdraw consent or for up to 2 years of inactivity
• Website analytics: Aggregated data retained indefinitely, personal identifiers removed after 26 months

Your Rights

Under GDPR and UK data protection law, you have the following rights regarding your personal data:

• Right of Access: Request copies of your personal data
• Right to Rectification: Request correction of inaccurate or incomplete data
• Right to Erasure: Request deletion of your personal data in certain circumstances
• Right to Restrict Processing: Request limitation of how we process your data
• Right to Data Portability: Request transfer of your data to another service provider
• Right to Object: Object to processing based on legitimate interests or for marketing purposes
• Right to Withdraw Consent: Withdraw consent for processing where consent is the legal basis

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our security measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and staff training on data protection
• Secure hosting and backup systems

International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

• Adequacy decisions by the European Commission
• Standard Contractual Clauses approved by the European Commission
• Binding Corporate Rules for intra-group transfers

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this policy periodically.

Contact Information

If you have any questions about this Privacy Policy, wish to exercise your rights, or have concerns about how we handle your personal data, please contact us:

Supervisory Authority

You have the right to lodge a complaint with the Malta Information and Data Protection Commissioner if you believe we have not handled your personal data in accordance with applicable data protection laws. Contact details:

Office of the Information and Data Protection Commissioner
Level 2, Airways House
High Street, Sliema SLM 1549
Malta
Website: idpc.org.mt